Essence Magazine Redesign
Essence magazine was such an eye-opener for me in so many ways. Being a part of this team at the time when Barack Obama became president and Trayvon Martin was shot gave me an indelible experience that would turn out to really change my life. Most of my work now involves reaching out to communities that could use my skills and help.
My redesign pitch was in honor of the women who see this publication, its assets, and events as a proud black voice through both brilliant moments and difficult times. I redesigned the brand to focus on making Black women everywhere the main attraction. I created a place where the images celebrated every part of the brilliant diversity and uniqueness of Black women. I wanted them to see themselves as the celebrities, innovators, fighters and victors they are.
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